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Tailored Marketing Solutions |
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No problems, just solutions |
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Achievements |
The challenge |
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A rapid marketing response was needed to capitalize on the publicity being generated by Paris Hilton wearing a pair of StarSparkles hand-customized trainers. A corporate identity was created which would appeal to the target market (aspirational 18-30 year olds), while still allowing the designer to focus on other business areas. |
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> Within two weeks of the website launch, the number of orders amounted to several weeks’ work > More than 1000 ‘visits’ had been recorded on the website within two weeks of the launch > StarSparkles had been featured in The Sun, More, Reveal and The Evening Times > Pauline Clifford was named ‘Most Visionary Business in Scotland’ at the BT Scotland Young E-ntrepreneurs in January 2007. > StarSparkles are now being sold in Selfridges London and Manchester and Harvey Nichols London.
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Paris wearing her StarSparkles trainers |
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Mobile: 07901 823 877 E-mail: info@tailoredmarketingsolutions.com
Tailored Marketing Solutions Limited is a company registered in Scotland with company number 278108
Member of The Marketing Society since 2005 Member of the Professional Contractors Group (PCG), membership number 34593
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StarSparkles |
